About me

Hello, my name is Johanna, I am the founder and owner of Joule of Joy. Joule of Joy is a small business based in Los Angeles, CA. I started this business with one thing in mind and that was for everyone to be able to purchase cute jewelry at an affordable price. I, personally, love to accentuate my outfits with a variety of accessories from earrings to necklaces and rings to bracelets. I believe jewelry gives you an inner sense of joy and helps you feel more confident. Accessories are vital in really making an outfit pop, no matter the occasion. My only hope is that with my small business I am able to help provide and ensure that each customer feels as beautiful as they are by allowing their jewelry to exert that. There’s a piece of jewelry for every person and I would love to help you find yours. Thank you for supporting my small business.